Saskatchewan Blue Cross releases 2023 community investment report

Saskatchewan Blue Cross releases 2023 community investment report | Insurance Business Canada

Non-Profits & Charities

Saskatchewan Blue Cross releases 2023 community investment report

“Investing in our communities helps strengthen our local networks”

Non-Profits & Charities

By
Jonalyn Cueto

Saskatchewan Blue Cross has released the second edition of its annual community investment report, which outlines the organization’s investments to support health literacy and well-being and promote diversity, equity, and inclusion in Saskatchewan.

The report highlights the initiatives and partnerships that Saskatchewan Blue Cross has fostered in 2023.

These include support for legislative changes advocated by Youth4Change, contributing to the Tobacco and Vapor Products Control Amendment Act.

Additionally, the organization supported 211 Saskatchewan, which responded to over 4,800 contacts through diverse communication channels. It also marked an achievement in its national partnership with Make-A-Wish Canada by facilitating over 105 wishes in Saskatchewan alone.

Saskatchewan Blue Cross also celebrated diversity and reconciliation by supporting the Rock Your Roots: Walk for Reconciliation, which attracted over 2,000 participants.

“Investing in our communities helps strengthen our local networks, helping people live healthy lives,” said Kelly Wilson, president and CEO of Saskatchewan Blue Cross.

“We work closely with our partner organizations to ensure we are creating a positive impact for the residents of Saskatchewan.”

Carrie Catherine from Reconciliation Saskatoon highlighted Saskatchewan Blue Cross’ support for the Rock Your Roots: Walk for Reconciliation and appreciated the organization’s engagement in community events.

“Last year, Saskatchewan Blue Cross recognized the importance of the Rock Your Roots: Walk for Reconciliation and came to us as a community investor,” said Catherine.

“But their involvement didn’t stop there. They provided tents, volunteers and walked with us. Sometimes it’s easy to support events like this financially. But we’re looking for community investors, who see an opportunity in Rock Your Roots to deepen their understanding and commitment to Truth and Reconciliation.”

Saskatchewan Blue Cross has donated more than $5.6 million to community organizations. The not-for-profit entity encourages community groups to explore available support programs and funding opportunities through its online platform.

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