Roamly Partners with Bindable to Expand B2B2C Distribution Using Preferred Channels

BIndable, the InsurTech leader for alternative distribution solutions, has announced a new partnership with Roamly Insurance Group (Roamly), the first RV-focused InsurTech for the outdoor enthusiast market. Roamly’s unique RV insurance offerings will now be available to the customers of Bindable’s technology and affinity partners.

“Consumers increasingly crave convenience and choice when it comes to making insurance purchase decisions. They expect the ability to seamlessly find any of the protection products they need all in one place,” said Bill Suneson, co-founder and CEO of Bindable. “Adding Roamly’s top of the line RV insurance products to our platform gives both our clients’ customers and our own agency’s customers access to more comprehensive offerings, which in turn enhances customer satisfaction and retention, and ultimately drives greater business growth for participants all across our B2B2C ecosystem.”

According to the RV Industry Association, RV ownership has increased more than 62% in the last 20 years with a record 11.2 million households owning a recreational vehicle. Additionally, 9.6 million households intend to buy an RV within the next five years.

“The numbers show that millions of Americans need RV insurance, so for us, finding innovative and effective ways to reach customers is mission critical to gaining a competitive edge over other providers,” said Austin Green, head of partnerships at Roamly. “Leveraging Bindable’s turn-key digital distribution platform has given us a significant advantage by substantially increasing our access to customers through preferred channels to serve more RV enthusiasts across the country.”

Roamly’s products have been integrated to the Bindable platform using Roamly’s own API. Consumers can bind online or through an agent, making the customer experience more practical, economical, and efficient.

Source: Bindable