‘Bizcation’ increasingly popular among young Canadian professionals
‘Bizcation’ increasingly popular among young Canadian professionals | Insurance Business Canada
Travel
‘Bizcation’ increasingly popular among young Canadian professionals
New survey offers insights into the trend
Travel
By
Terry Gangcuangco
The trend of blending work with leisure travel, known as “bizcations,” is gaining popularity among young Canadian professionals, according to a new study by Allianz Global Assistance.
The company’s seventh annual Vacation Confidence Study revealed that nearly half of the professionals in the 18-34 age group plan to combine remote work with their vacation plans this year.
This emerging trend allows employees to work while travelling, eliminating the need to take formal time off. Another form of “bizcation” is adding leisure days at the start or the end of business trips.
The shift towards remote work has notably encouraged the abovementioned blend, with 17% of Canadians aged 18 to 34 citing the stress and planning required for taking time off as significant deterrents to traditional vacationing.
Dan Keon, vice president of marketing and insights, emphasized the importance of reliable travel protection for those embracing the leisure travel lifestyle.
“Bizcationers are travelling more frequently throughout the year and need reliable travel protection,” he said. “Allianz is committed to supporting the evolving needs of travellers in the dynamic landscape of remote work and blended travel experiences.
“We ensure that professionals can embark on ‘bizcations’ with confidence, knowing that they are covered for every aspect of their journey.”
Ipsos conducted the poll online with 2,000 Canadian adults, 24% of whom are planning to travel to Mexico/Caribbean this year; 21%, to the US.
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