AXA UK appoints Dean Witherington as Retail Claims Director

Authored by AXA

AXA UK has announced the appointment of Dean Witherington as Retail Claims Director.  Dean will be responsible for overseeing claims operations, technical operations and counter fraud across the Retail business.

Dean has substantial claims experience, including 30 years at Zurich where he held a series of senior claims roles across operations, Management Information and change.  He joins AXA UK’s Retail business from NFU Mutual where he was Head of Claims Change, Risk and Insight.

Dean will start his new role in April 2022.

“I am looking forward to joining AXA UK Retail and building on the progress that has already been made across its claims and customer support functions. There are huge opportunities for innovation within claims amid growing customer expectations and evolving technologies. AXA UK is seizing the opportunity to embed innovation into its claims processes and I am very excited to be a part of this.”- Dean Witherington, incoming Retail Claims Director at AXA UK

Dean’s appointment is part of a series of changes to AXA UK’s Claims function which will ensure that both AXA UK’s Retail and Commercial businesses have clear, strategic ownership of the end-to-end customer journey. Best practice and market leading technical support will also be provided by the newly formed Claims Technical and Central Services function. As part of this ongoing transformation, AXA UK recently announced the appointment of Clare Davies as Supply Chain and Engineering Director for the new function.

“I’m looking forward to Dean joining us and working with him to build on all the great work that’s been done to improve the overall claims experience and ensure we provide the best outcomes for our Retail customers. Dean has proven experience in driving innovation within claims and he will be at the forefront of AXA Retail’s overall customer-first transformation.” – Anna Fleming, Chief Operating Officer at AXA UK Retail