24-Year-Old CFP Wants to Help His TikTok Fans Retire by 60

We discuss what accounts to open and what investments to hold for the long term and also cash-flow planning that will allow clients to save and empower whatever they want to do in the future.

That includes budgeting and very granular-level cash flow.

What else do you cover?

Understanding what other things are fighting for their money: Are they saving to buy a house? Looking to get married?

So, what are the things in the near term that are going to get in the way of those longer term retirement goals?

Do you invest mostly in ESG-oriented companies?

We don’t try to create a portfolio entirely of [environmental, social and governance] investments. Instead, we include sustainable investing by making very specific investments that have ESG tilts.

For instance, we invest in the green energy transition, electrification of the grid and vehicles, as well as new [types of] batteries. We overweight the portfolio toward those innovations.

Do clients initiate the discussion of ESG investing?

It’s always requested to the point where it’s become a baseline of our practice because all the clients we work with say, “That’s a priority for me. I would never want to have a portfolio that doesn’t include those components.”

Do your clients know what differentiates you as an RIA from advisors who aren’t?

Fiduciary duty is the main thing we talk to our clients about because it’s really a contrasting difference. It drastically changes the way we work together.

Do you ever get inquiries from older generations?

We do have a number of clients who are in the later stages of planning for retirement; they mostly reach out [by way] of current-client referrals.

But we also have a couple [of clients] who found us on TikTok, which I find to be really cool.

In one of your videos, you allude to Hoskin Capital’s having gone through “ups and downs.” What happened?

In 2021, I had a falling-out with my co-founder, a disagreement about how the business would be run. We decided to part ways, but in doing so, we very nearly had to dissolve the company.

I realized that Hoskin Capital is my dream job and something that I want to make sure sticks around for the rest of my life.

So the firm is now back in full force and serving as many clients as we possibly can.

What brought it back from the brink?

Last year, we raised a little bit of money. We brought on a passive investor and used that money to build out a couple of new components. For instance, we added a membership that’s strictly geared toward financial education.

So now we offer not only financial planning and investment management but also a financial education service.

What turned you on to becoming a financial planner in the first place?

My uncle was a portfolio manager, and we used to talk about his work. He got me interested in finance when I was about 8 or 9. I talked with him a lot about investing at an early age and became very interested in personal finance.

By high school, I knew full well I would go into finance. So, by the time I hit college, it was only a question of what I was going to specialize in.

Skipping ahead, why did you want to open your own practice after being with Pacific Investment Research — your first job in the industry — only a little more than two years?

I wanted to work with people in my cohort. I wanted to serve people without an investment minimum. At Pacific, our investment minimum was $500,000. So I was unable to serve the people who I felt really, really needed help.

What’s your long-term goal for the firm and for you?

For Hoskin Capital, it’s to help as many people as possible become financially literate. Through education, I want to empower people who are very interested in finance and would like to become an expert with their own personal finance.

For those who would like to have a confident financial lifestyle but not do the investing themselves, that’s where we come in, managing the money and doing the planning.

Do you envision your firm expanding significantly?

Hoskin Capital could very quickly outgrow me: As an advisor at the company, I want to have a smaller number of clients that I can serve for their entire lives.

So, if I could have 100 clients that I serve from their 25th birthday to their 90th birthday, that’s where I would like to be.

That said, I can see Hoskin Capital expanding and bringing on new advisors with the same goals [I have]. My long-term goal is to help as many people as I can.

In one of your TikTok videos, I noticed an impressive set of big knives in your kitchen. Do you like to cook?

I absolutely love to cook. I studied under two chefs while I was in high school and college. I worked in restaurants, including my parents’ restaurant for a while.

What’s a favorite dish that you whip up?

I like to make a salmon and rice pilaf, and healthy diverse bowls combining, say, quinoa, garbanzo beans, zucchini and broccoli.

Cooking is my fallback: If Hoskin Capital kicks the bucket or, for whatever reason, I decide not to be an advisor any longer, I know I can always go back and work in a kitchen. And l’d love it.

But I’m really driven to being a financial planner. That’s what I want to do.

(Pictured: Nate Hoskin)